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How Rated Locksmiths is encouraging competition among locksmiths in the UK while maintaining its essence.

in Management
Reading Time: 2 mins read
How Rated Locksmiths is encouraging competition among locksmiths in the UK while maintaining its essence.
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About Rated Locksmiths

Rated Locksmiths is a nationwide network of independent domestic and residential locksmiths serving customers throughout the UK. Our platform connects locksmiths with local customers, generating quality leads and simplifying the process of finding qualified locksmiths.

Background and Experience

With a background in web-related service sales, including seven years at leading web hosting provider UKFast, I have always stayed up-to-date with trends in the digital space, particularly digital marketing. This knowledge provided a solid foundation for my entrepreneurial ventures, which include successful web-based platforms such as myWindscreen, Rubbish.com, and Rated Locksmiths, launched in 2019.

Tips for Success

Over the years, I have learned the importance of meeting customer expectations and delivering what they want. By understanding the needs of our target market, we are able to provide quality leads to our member locksmiths, bridging the gap between users and locksmiths and ensuring a seamless and satisfying experience for everyone involved.

Solving Problems in the Locksmithing Industry

Rated Locksmiths addresses the needs of both customers and locksmiths. Customers often require reliable and affordable locksmithing services, especially in urgent situations such as being locked out or needing to secure their property after a burglary. On the other hand, locksmiths face the challenge of competing with larger online businesses without the resources for extensive digital marketing efforts.

Our platform simplifies the entire process, connecting customers with qualified professionals and upholding integrity in the otherwise unregulated locksmithing industry. We carefully select and work only with honest locksmiths to protect property owners from scams.

Inspiration and Unique Selling Proposition

Rated Locksmiths was inspired by the success of my previous ventures, such as myWindscreen and Rubbish.com, as well as my desire to support independent local businesses and improve their digital presence. While locksmithing is a decentralized industry in the UK, the need for effective digital marketing remains crucial.

Our unique selling proposition lies in our commitment to delivering value to both users and locksmith members. Users can easily find affordable and reliable locksmithing services without any membership or fees, simply by entering their postcode and contacting a nearby locksmith. For locksmiths, we offer a cost-effective membership model without expensive per-lead fees, along with a landing page featuring SEO-optimized content and improved search engine rankings.

Future Plans

We have recently redesigned our website to enhance the user experience, and our future plans involve expanding our visitor base and onboarding more locksmiths to provide customers with a wider range of choices. Additionally, we will continue to create informative and valuable content that benefits our visitors.

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  1. Accounting Software: Manage finances seamlessly with tools like QuickBooks or Xero, which track income, expenses, and invoices.

  2. Project Management Apps: Utilize platforms like Trello or Asana to organize tasks, set deadlines, and collaborate with your team efficiently.

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