Warehow, a rapidly growing e-commerce fulfilment company specializing in fashion and homeware retailers, has secured £2.1m in a Series A funding round led by the Midlands Engine Investment Fund II through its appointed fund manager Mercia Ventures, with support from existing investor MENA Moonshots.
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Moreover, Warehow allows retailers to expand their reach by selling on various marketplaces such as eBay, Very, Next, and John Lewis through a single fulfilment service. Products are efficiently picked, packed, and shipped from its two cutting-edge warehouses near Worksop using third-party couriers. Additionally, Warehow handles returns processing for its clients.
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Established in 2021 by Laurence Guy, Al Gerrie, and Pete Harris as a spin-off from Laurence’s e-commerce business We Are Pentagon Group, Warehow currently employs 70 dedicated staff and has established partnerships with renowned brands like River Island, Hoover, True Religion, and Puma. The company’s revenue has doubled in the past year.
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The recent funding round, bringing the total raised to over £3.75m, will empower Warehow to enhance its technology, expand storage capacity in one of its existing warehouses, and intensify its sales and marketing efforts.
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Pete Harris, Co-founder, and CEO, expressed his excitement about the growth opportunities ahead: “This funding marks a significant milestone for Warehow, allowing us to expedite our growth trajectory and execute our business plan more efficiently.”
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Howard Mitchell of Mercia Ventures commended Warehow’s success, attributing it to the company’s efficient warehouse operations and innovative use of technology. Mitchell highlighted that the funding will support Warehow in scaling the business to meet the growing demand.
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David Keenan of Nimbus Finance provided fundraising guidance to Warehow, while Ashley Taylor and Peter Mayhew from Shakespeare Martineau offered legal counsel to Mercia on the deal.
